Online Reputation Mgmt to Drive Behavior | Clip of the Week

This week, a viewer wrote in to ask Weldon Long how to use the online reputation management process — Yelp, Google Reviews, Angie’s List and the like — to actually influence service techs’ behaviors.

Check out this week’s “clip of the week” from Cracking the Code for Weldon’s answer, which ties together incenting behaviors while maximizing reviews.